This is the time of year when everyone is busy – and it is hard to reach consumers with marketing. Here a restaurant in NYC succeeds in grabbing my attention while they use a great cause-marketing campaign to also do good for those who need it. Inspiring!
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Filed under: Branding, Cause Marketing, General Business, Marketing Campaigns, Messaging, Retail Stores, Strategic marketing on November 23rd, 2010 | No Comments »
Do you use social media in your hometown? Have you found it a different experience when you use it in a less familiar city? I share my thoughts and insights based on what I learned during a recent trip….
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Filed under: Branding, Guerilla Marketing, Loyalty, Retail Stores, Social Media, Word of Mouth on October 3rd, 2010 | No Comments »
I recently spent time on vacation and I became more reflective about Social Media. Why am I doing it? And in particular, I looked at my usage of Foursquare.
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Filed under: Branding, Industry Info, Loyalty, Marketing Campaigns, Retail Stores, Social Media on September 19th, 2010 | 2 Comments »
Radio Shack – a great place to pick up electrical odds and ends, other things that one needs in a pinch. Do you need a new cell phone? Yes, you can stop in and get a phone on AT&Ts plan. Need an RF Modulator (like I recently did to make
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Filed under: Branding, Celebrity Endorsement, Loyalty, Marketing Campaigns, Retail Stores on August 9th, 2010 | No Comments »
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