Marketing for Non-Profits – What you can do to make it more strategic and effective

The world on non-profit communications is especially tricky – often times, business practices do not dictate what happens. But there are some steps that these groups can take to get their marketing on-track -and on-track quickly!

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A real life example of how to use social media and traditional marketing to overcome a negative comment

An article spotted in the NY Times gives the author an idea of what a marketer could do to overcome a negative comment by an environmentalist about cloth diapers. There is a huge opportunity to turn this into a positive turn of events!

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Social media and the vacation to large metropolitan areas + what this means for how I use social media/Foursquare – (part 3)

Do you use social media in your hometown? Have you found it a different experience when you use it in a less familiar city? I share my thoughts and insights based on what I learned during a recent trip….

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